It began when the solution we needed did not exist.
In 2018, while working in Cyprus and listening to chefs’ demand for microgreens, Alex Vasiu looked for a system that could produce consistently in small spaces. He did not find one that fully met the need. So he started building it.
2018 · The first system
A need observed in kitchens became a production project, tested and adjusted in real conditions.
Romania · From Timișoara to Iași
The company was founded in Timișoara, and development continued in Iași, close to production, the team and partners.
Today · A European network
Partners use the Hy-Farm system in their own markets. Their questions and working experience help develop the process.
WHAT DEFINES US
What we have built goes beyond a piece of equipment.
The system is the visible part. Experience, processes and how we work with partners have been built over years.
Work before promises.
We prefer a clearly explained process, tested in practice, to a story about quick results.
People and conversations.
Real questions need training, feedback and people who know the system.
Every market has its own context.
Partners build relationships locally. The system provides guidance, but does not replace work in your own market.
We learn from the network.
Questions from production and restaurant relationships feed back into procedures, training and guidance.
THE HY-FARM TEAM
People who keep things moving.
Production, training, partner support, sales, administration and the digital experience come together in one team in Iași.
Matteo Bulai
Digital Director
Alex Vasiu
Founder and CEO
Evelina Morosan
Administration Manager
Dan Stoian
Commercial Director
Iunia Arustei
Partner Success Manager
Mihaela Ciocoiu
Sales Trainer and Coach
Cornel Arva
Sales Manager
Raluca Bordianu
Sales Manager
Sorin Cozma
Sales Manager
HY-FARM IN THE PRESS
A story covered by publications in Romania and Europe.
The coverage captures different stages of Hy-Farm’s development. Figures and terms in the articles reflect the time of publication.